BELLA  ARCHER 
03 / 10
Hello Kitty, Sanrio
Shaped the full creative vision for Hello Kitty, Sanrio product launch, from concept to casting to image/video direction.

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Client: Sanrio
Creative Direction: Bella Archer
Photographer: McGuire McManus
DP: Andrew Skalak
Set: Helene Helleu
BTS: Cassidy Campbell
Talent: Makayla Oas

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Bella is a senior art director based in NYC.