ART DIRECTOR

I HAVE
DIRECTED CAMPAIGNS,
DESIGNED CLOTHING,
DEVELOPED BRANDS. 

I LIVE AND WORK
IN NEW YORK CITY.



Senior Art Director, Brunch
Nov 2024 - Present 
 Footwear and apparel brand by Joshua Sitt (Madhappy founder).
Led all brand creative, including 360 campaign concepts, image direction, visual identity, talent casting, web design, tyopgraphy guidelines and retail design. Solely led social media, managed brand collaborations, and occasionally shot campaign content myself.

Associate Art Director, PwC Experience Center
May 2022 — Nov 2024
Boutique design agency acquired by PwC.
Art directed 360 campaigns, branding, copywriting & spatial designs for F500 companies. Led digital redesigns, including responsive UI / UX web design, email marketing, and typography guidelines. Presented creatives to senior stakeholders and executed shoots from pitch to rollout.

Jr. Art Director, Struct Club, Part-Time
Jan 2020 — Apr 2021
Female-founded fit-tech company. 
Led art direction for logo, design assets, and UI. Coordinated shoots, created content, and led pre / post production efforts.



Buy my designs at 
Archer
.clothing

and find it on instagram at
@arch___er


 




UNIVERSITY OF SOUTHERN CALIFORNIA
B.S. PRODUCT DESIGN  
2018 - 2022  ●  LOS ANGELES, CA


FONTAINEBLEAU LES ECOLES D’ART 
ARCHITECTURE RESIDENT
2024  ●  PARIS, FRANCE


Work featured in Cosmopolitan, Forbes, WhoWhatWear, WWD, Hypebeast, and on some storefronts in SoHo and Flatiron. 


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Bella is a senior art director and clothing designer based in New York City.